Many people believe better gifting means spending more money. In reality, the opposite is often true. The most appreciated gifts are rarely the most expensive — they’re the ones that feel thoughtful, intentional and well chosen.
If you want to become a better gifter without spending more, it comes down to a few simple mindset shifts and habits that make all the difference.
1. Focus on the Person, Not the Occasion
One of the biggest gifting mistakes is buying for the event instead of the person.
Better gifting starts when you ask:
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What do they actually enjoy?
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How do they live?
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What would make their everyday life nicer?
When a gift fits naturally into someone’s life, it feels far more meaningful — regardless of price.
2. Choose Usefulness Over Novelty
Novelty gifts can be tempting, but they’re rarely the ones people keep.
Better gifts are often:
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Useful in everyday life
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Comforting or calming
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Easy to enjoy without effort
A practical gift chosen thoughtfully almost always outperforms something quirky or “funny”.


3. Think Quality, Not Quantity
Giving fewer gifts often leads to better gifting.
Instead of multiple small, rushed items:
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Choose one well-made piece
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Look for timeless design
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Prioritise longevity
People remember the gift that lasts — not the pile they forget.
4. Neutral Doesn’t Mean Boring
Many people worry that neutral gifts feel impersonal. In reality, neutral gifts are often the safest and most appreciated.
They:
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Suit more homes and tastes
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Feel calm and considered
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Are easier to use and style
Good design makes neutral gifts feel intentional, not generic.
5. Add a Personal Touch (This Costs Nothing)
One of the easiest ways to become a better gifter is completely free.
A handwritten card or short message:
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Adds emotional value
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Shows intention
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Makes even a small gift feel meaningful
Never underestimate how much this matters.
6. Stop Overthinking — Trust Simplicity
Overthinking is the enemy of good gifting.
If a gift:
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Feels useful
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Looks good
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Fits their lifestyle
…it’s probably a great choice.
Simple, thoughtful gifts are almost always better than complicated ones.
7. Shop Somewhere You Trust
People who are good at gifting often rely on the same places again and again.
That’s because:
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Curation removes overwhelm
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Consistent quality builds confidence
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Good shops do the thinking for you
At One & Every, we curate gifts specifically to make better gifting easier — thoughtful, calm pieces that work for real people and real lives.
Better Gifting Is a Skill — And Anyone Can Learn It
Becoming a better gifter doesn’t require:
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A bigger budget
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Perfect taste
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Hours of searching
It just requires:
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A little intention
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Better choices
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Less pressure
Once you shift how you think about gifting, it becomes something you enjoy — not something you stress over.
Thoughtful Gifting Made Easy at One & Every
If you want to become a better gifter without spending more, One & Every offers a curated collection of modern home and lifestyle gifts designed to feel thoughtful, useful and genuinely appreciated.
Perfect for:
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Friends and family
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Thank-you gifts
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Housewarmings
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Seasonal gifting
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Everyday moments
FAQs: Becoming a Better Gifter
Can I be a good gifter without spending a lot?
Yes. Thoughtfulness, usefulness and intention matter far more than price.
What’s the easiest way to improve my gifting?
Buy fewer gifts, choose better quality, and always add a personal note.
Where can I find thoughtful gifts that aren’t expensive?
Independent gift shops like One & Every curate affordable gifts designed to feel meaningful.
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